Interactive retail module
Transform everyday elements of a retail customer experience – both online and in-store – into unique visual experiences, blending your brand’s data with consumer interaction in innovative formats.
Key benefits
01
Use in-the-moment data (micro mentions, geolocations, instant reviews) to its fullest potential to spark curiosity and drive desire to purchase
02
Showcase your approach and research by distilling your product features into bitesize visual summaries and comparisons, helping consumers make choices with less friction and piqued interest
03
Give customers a reason to return, using their behavioural and purchase data to provide preferential treatment and enhanced experiences across channels
ViiV Healthcare | Interactive Installation
Case studyFAQ
Interactive displays create immersive experiences for people to learn more about products and services. Due to its nature of being interactive, people can easily access large amounts of information that would otherwise be too challenging to communicate through print mediums.
Examples of interactive retail displays include Viiv Healthcare (https://dev.infogr8.com/our-work/pharmiweb/), Burberry’s AR mirror (http://fieldmarketing.com/news/unit9-creates-burberrys-ar-mirror-interactive-display-cabinet/), New Balance browsing shoe styles (https://www.computerweekly.com/photostory/450412861/The-technology-transforming-the-retail-industry/5/Interactive-displays-in-stores).